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Republican Party's Technology Revival Hopes Hinge On Data and Data Analysis

BY Nick Judd | Thursday, February 7 2013

Republicans using GOP Data Center, the RNC's centralized voter database, logged about 80.5 million voter contacts during the 2012 election, mostly in battleground states. That includes 14.5 million door-knocks in battleground states and another 900,000 in highly competitive races outside of the presidential battleground, according to Republican National Committee spokesman Sean Spicer.
The numbers confirm what Republicans already know: They were whalloped in 2012. In the Obama campaign's "Legacy Report," campaign officials claim volunteers contacted voters nearly twice as often as their Republican counterparts did — about 150 million times. (That number includes volunteer recruitment and voter turnout attempts.) Read More

The Data Superiority Wars Take a Semantic Turn

BY Nick Judd | Friday, April 6 2012

Well known to many is "microtargeting," the practice of gathering data on individual supporters from across a variety of sources, profiling those supporters to identify the right cohort to reach with a given message, and then reaching out — perhaps in selectively placed online ads. The New York Times' Nick Confessore writes that the successor to Voter Vault, the Republican National Committee's current voter database, will instead "nano-target," whatever that means — while it probably means picking out individual voters as opposed to groups, no definition is offered in the piece — to the derision of some on the left. Read More

The Political Right is Looking to Reclaim Data Superiority

BY Nick Judd | Wednesday, November 9 2011

On Monday, the Guardian's Ed Pilkington hinted at the creation of a new database — either a "voter file" or "a database connecting millions of Americans" — to support the political causes and campaigns backed ... Read More

The Online Impact of McCain's Decentralized Campaign

BY Patrick Ruffini | Tuesday, March 18 2008

Last week, the McCain campaign announced a break from the BC'04 command-and-control model in the political department. There will be no political director, and instead authority will be devolved to the states and ... Read More

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In China, Local Governments Play Whac-a-Mole With Taxi Apps

It seems these days that car-hailing apps exist only to give cities grief. In New York, car sharing start-ups like Lyft ignore labor, safety insurance laws and in China, the situation is no different except in one regard: taxi hailing apps in China are proliferating at a faster rate than in the U.S. In China, however, the taxi system is very much in its infancy and local Chinese governments are struggling to control the proliferation of new apps that flout the law. GO

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The Uncertain Future of India's Plan to Biometrically Identify Everyone

Since its launch in 2010, people in India have raised a number of questions and concerns about the Aadhaar card —formally known as Unique Identification (UID)— citing its effects on privacy rights, potential security flaws, and failures in functionality. GO

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