There's a new entrant into the milieu of Republican firms hoping to modernize the party. Earlier this week, former National Republican Senatorial Committee Digital Director Alex Skatell and former Republican Governors Association Executive Director Phil Musser pulled the lid off their new company, MGA Holdings, a three-headed digital hydra that houses a creative agency, a niche media property, and a software development firm. Among Skatell's plans is one to build a new front-end for Republican voter data management. The GOP promises that it will compel its vendors to offer an API that third parties can use to build applications for campaigns that want to make the most of their voter data, Obama-style — and Skatell says he'll be one of the first into that market. Read More

More than in any other race to date, Americans may experience the 2012 presidential election through precisely targeted phone calls, visits, tweets and Facebook posts — messages not from the candidates themselves, ... Read More

Steven Adler had to wait five years before he could get back into the political software industry. He did things like this in the meantime. Say you're the co-founder of a company that quickly becomes part of the core ... Read More

NationBuilder and a nonpartisan data firm, Political FORCE, announced a partnership yesterday that promises nationwide voter file access to any of their client campaigns that wants it, with far fewer barriers to entry ... Read More

Not sure whether we have David Plouffe and his obsessive attention to numbers to thank for this, or if it has more to do with the rising tide of interest in government data, but the progressive field training program New ... Read More