BY Miranda Neubauer | Wednesday, October 10 2012
The Sunlight Foundation* has launched Political Ad Sleuth, a project to track and help contribute to a database detailing money spent on political ads this election year.
The initial source of the documents in the database comes from around 200 local stations' "political files" — tranches, mandated by the Federal Communications Commission, of data on all the political ads bought at each station and at what price. Those 200 stations in the 50 largest television markets in the country were required to hand over those datasets beginning earlier this year to be posted online.Read More
BY Miranda Neubauer | Thursday, April 26 2012
Occupy supporters are responding to the influence of Super PAC money with a relaunch of an effort to crowdsource TV spots in support of their movement with LoudSauce, a platform for crowdfunding TV time. In October, commercial director David Sauvage had used LoudSauce to raise $6,000 to run an OWS ad using Google TV Ads, and later raised $15,826 to run three more ads. Read More
BY Nick Judd | Wednesday, March 28 2012