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#OccupyWallStreet Growing at Sub-Viral Pace on Facebook

BY Micah L. Sifry | Monday, November 7 2011

Jim Pugh, CTO of Rebuild the Dream (and before that director of analytics and development with Organizing for America), recently shared with techPresident some slides from a New Organizing Institute training that he's ... Read More

Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?)

BY Micah L. Sifry | Friday, April 3 2009

Sunday night, March 29, Carl Elkin posted a humorous take-off on the Passover Seder story (aka the "Haggadah"), imagining it as a series of wall postings on Facebook. Within a day his Facebook Haggadah was all over the ... Read More

Tracking a Political Meme: McCain vs Paris Hilton

BY Micah L. Sifry | Thursday, September 25 2008

Ever wanted to be able to show someone exactly how a "meme" moves across the web in real-time? Anthony Hamelle of Linkfluence has posted a video doing exactly that. He zeroes in on two political videos that made a big ... Read More

MoveOn's "Betray Us" Ad a Smart Move

BY Micah L. Sifry | Wednesday, September 12 2007

We could be wrong, but here’s a prediction about the power of viral campaigns: By the time the dust settles on the storm kicked up by MoveOn.org’s highly provocative “Petraeus/Betray Us” ad in The New York Times ... Read More

Viral Marketing, an Oxymoron?

BY Micah L. Sifry | Thursday, September 6 2007

What is a real "viral campaign"? Does it even make sense to use the word marketing alongside the word viral? And why does the 2008 race seem to be almost devoid of real word-of-mouth/web success stories? Read More

Why Aren't the Presidential Campaigns Using Widgets?

BY Colin Delany | Wednesday, May 16 2007

The major presidential campaigns have put tons of effort into creating websites, building their own social networks, creating online videos and reaching out to voters through Facebook and MySpace, but they're so far ... Read More

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"Power Politics in the Age of Google"

TechPresident's editorial director, Micah Sifry, will be speaking this afternoon on a panel at Harvard University called "Power Politics in the Age of Google," alongside Susan Crawford, Nicco Mele, Elaine Kamarck and Alexis Ohanian. The panel will be moderated by Harvard Shorenstein Center Director Alex Jones, and will be live-streamed here. GO

House Republicans Get a Jump on the Budget

Via Politico's Mike Allen, the House Republicans are out with a video — this one attributed to Majority Whip Kevin McCarthy — getting the drop on President Barack Obama's next federal budget, expected Monday. GO

Mittbucks.com Lets Voters Compare Their Paychecks With Romney's

What would it take for Mitt Romney to be able to relate to the average American's daily economic life? He'd have to pay $1,208.09 for a gallon of gas, according to Mittbucks.com, a web site recently created by Adam Rosenscruggs and his wife Danielle in Washington, D.C. The eye-popping figure results from an annual income that I plugged in ... GO

What Twitter Won't Tell You About the Election

A new study released on Tuesday by the Pew Research Center for the People & the Press on Tuesday offers the opportunity to get real about what the political conversation on Twitter and Facebook can — or can't — tell you about the progression of the 2012 political campaign. Pew has found that even among users of Twitter and Facebook, a paltry percentage of people use social networks to get news about politics: Only 24 percent of Twitter users in the sample and 25 percent of Facebook users said they "sometimes" got campaign news through that network, while a full 40 percent of Twitter users in the sample and 46 percent of other social media users reported "never" getting campaign news through either Twitter or Facebook. GO

Navigating New York's "Road Map for the Digital City," One Year In

In May 2011, New York City Mayor Michael Bloomberg revealed a "Road Map for the Digital City," a plan to use technology to make city government more and participatory, and to leverage the city's tech sector for economic and civic gains.

New York City Chief Digital Officer Rachel Sterne will join our editorial director, Micah Sifry, on a conference call this Friday afternoon to discuss the progress on that road map so far. The call is free and open to anyone to join. You can sign up here.

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Pete Hoekstra's Campaign Website's "Offensive" Source Code Changed After Outcry

As if "chop suey fonts" and obvious graphic allusions to the stereotype of the Chinese as the Yellow Peril weren't controversial enough, the group that created an incendiary microsite for former Rep. Pete Hoekstra's campaign has managed to further fan the flames with what it's calling a mistake in its code. GO

Fidel Castro Loves the Internet

“The Internet is a revolutionary instrument that permits the receiving and transmission of ideas, in both directions, that is something we should know how to use,” Fidel Castro told a crowd of supporters on Feb. 4, according to the state-owned Cuban newspaper Granma International. Castro, who made his first public appearance since April 2011, launched his two-volume memoir, “Guerilla of Time,” and took the opportunity to discuss issues of importance to him. Earlier this week, Miranda Neubauer reported that one of these topics was the need for the Internet. Castro has been a proponent of the Internet as a tool for the exchange of ideas since 2003, but the average Cuban citizen faces great difficulty getting online. GO

Claire McCaskill Hires Blue State Digital's Alex Kellner As Digital Director

Missouri's senior Democratic Senator Claire McCaskill has hired Blue State Digital's Alex Kellner as its digital director. GO

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