Some More About the Grassrootiness of Obama's Second Quarter Fundraising Numbers
BY Micah L. Sifry | Wednesday, July 13 2011
Joe Rospars, chief digital strategist for Obama 2012 (and the wunderkind who masterminded the campaign's 2008 new media operation), has a post up on the Obama for America blog that appears to respond to the questions I ... Read More
Obama Campaign Now Recruiting 'Analysts and Data Geniuses,' Among Others
BY Nick Judd | Wednesday, June 15 2011
President Barack Obama's re-election campaign recently sent an email to selected people on its lists, seeking paid staffers to bolster its new media and web development operations. From the email, signed by Obama's chief ... Read More
Rospars and Slaby Rejoin Obama, But in New Roles for New Media '12
BY Nancy Scola | Friday, April 29 2011
Note: This post has been updated with details on Rospars and Slaby's roles on the campaign. Joe Rospars in a 2009 photo; photo credit: gooliver The Obama campaign staffed up its new media operation today by hiring on two ... Read More
Interview: Jascha Franklin-Hodge, Blue State Digital Partner, on Being Acquired by Global Giant WPP
BY Nancy Scola | Thursday, December 30 2010
Blue State Digital, the firm that gained notice for its role in in the 2008 Obama presidential campaign, announced today that it had been fully aquired by global communications giant WPP. Read More
Marshall Ganz on How Obama Failed to Lead
BY Micah L. Sifry | Wednesday, November 3 2010
Marshall Ganz, the man who devised Barack Obama's grassroots organizing model in 2008, and a master community organizer, has an eloquent statement in the LA Times on what went wrong for Obama between 2008 and 2010. His ... Read More
Rospars Laments Passion's Absence
BY Nancy Scola | Monday, November 1 2010
When it comes to the innovation use of digital tools, why has the 2010 election cycle been, frankly, a little dull? It comes down, writes Obama '08 new media director Joe Rospars, to a lack of passion: Without a massive ... Read More
One Word: "Email"
BY Nancy Scola | Monday, August 9 2010
AdAge's Edmund Lee reports on the increasing centrality of online search-tied ads as part of the campaign repertoire. But a voice of caution comes to us from Joe Rospars, Blue State Digital co-founder and, of course, the ... Read More
Clearing the Cache: Jersey Chores, and More on GOP.com
BY Micah L. Sifry | Wednesday, October 14 2009
James "I videoblogged Ron Paul from my college dorm" Kotecki showers praise on NJ gubernatorial candidate Chris Christie's online campaign. While GOP online ad maven Eric Frenchman explains why NJ independent ... Read More
The Manager Behind the Curtain: Profiling Joe Rospars
BY Nancy Scola | Wednesday, April 15 2009
Joe Rospars might seem like a household name in the households occupied by those of us who hang around these parts. But Google the name of the Obama campaign's new media director -- as Rospars himself claims never to do, ... Read More
Web Video & the Obama Presidency: 10 Ways Team Obama Should Use MultiMedia
BY Dan Manatt | Wednesday, November 12 2008
TO: Obama Technology Team FROM: Dan Manatt/PoliticsTV.com DATE: November 12, 2008 RE: Web Video & the Obama Presidency Congratulations on the election and the transition. You revolutionized the way campaigns are run. ... Read More