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With Romney as Nominee, RNC Ramps Up Digital Operation

BY Sarah Lai Stirland | Wednesday, April 25 2012

The Republican party apparatus is now mobilizing for Mitt Romney. Photo: Austen Hufford

Exclusively for Personal Democracy Plus subscribers: The Republican Party will send digital directors to 13 states and launch a new Facebook application as part of a much-enhanced digital operation, officials told techPresident today. Leaning on a mix of in-house and outside talent, party officials say they've developed an infrastructure that includes a revamped approach to voter data, a mobile get-out-the-vote application and a campaign dashboard for promoting events and raising funds. As Romney has been focused on incremental primary wins in each state, the Republican National Committee, it seems — like President Barack Obama's campaign — has been taking advantage of its time to prepare. Read More

Republican National Committee Uses #ObamaonEmpty To Fuel Attacks On Obama's Energy Policy

BY Sarah Lai Stirland | Thursday, March 15 2012

Republicans accelerated their rhetorical assaults against President Obama on Thursday, hitting him hard in speeches and online over gas prices as those prices rise, and Obama’s poll numbers go down. The Republican ... Read More

The Political Right is Looking to Reclaim Data Superiority

BY Nick Judd | Wednesday, November 9 2011

On Monday, the Guardian's Ed Pilkington hinted at the creation of a new database — either a "voter file" or "a database connecting millions of Americans" — to support the political causes and campaigns backed ... Read More

Meet the ex-Democrat Developer Now Seeking to Sell Tools to the GOP

BY Nick Judd | Wednesday, May 18 2011

Steven Adler had to wait five years before he could get back into the political software industry. He did things like this in the meantime. Say you're the co-founder of a company that quickly becomes part of the core ... Read More

RNC Chair Candidates Talk Tech at FreedomWorks Forum

BY Nick Judd | Thursday, December 2 2010

During the FreedomWorks-sponsored debate for candidates for Republican National Committee chairman yesterday, the candidates took a question about how they would address, in the questioner's view, the way the Democrats ... Read More

Anuzis Is In

BY Nancy Scola | Friday, November 12 2010

Photo credit: David All Saul Anuzis was closely identified with the push around the RNC chair's race back in 2009 to make the Republican Party more technologically savvy, which included a Read More

Picking Up the Phone for the GOP

BY Nancy Scola | Tuesday, October 12 2010

Promising that "most Americans really respect political volunteerism," RNC Political Director Gentry Collins announces the launch of the GOP's new Call from Home tool, based at 40PhoneCalls.com. Read More

Quote of the Day III: The Tech Arms Race

BY Nancy Scola | Monday, September 27 2010

It's the nature of politics. Things leapfrog.   Read More

Spokesperson: New Media "Vital Part of What the RNC Does"

BY Nancy Scola | Tuesday, August 17 2010

RNC spokesperson Doug Heye pushes back strongly on the idea that there's been a "shake up" in the RNC's new media operations, or that, contrary to rumors floating about, that new media staffers have been asked ... Read More

RNC Shifts New Media to Field

BY Nancy Scola | Tuesday, August 17 2010

Republican strategists in the know point out an aspect of the RNC new media team shake-up that wasn't clear to me at first: new media staffers reassigned to the RNC's Victory Program for the mid-term elections are being ... Read More