The New and Not-So-New In Obama's "Dashboard"
BY Sarah Lai Stirland | Wednesday, May 23 2012
President Obama's re-election campaign unveiled its campaign "dashboard," Wednesday with a renewed focus on metrics and team-building that the campaign clearly hopes will enable it to better manage its massive base of volunteers and field organizers in what is expected to be a closely-contested presidential election.
The Obama team's 2012 social network retains many of the features of the my.barackobama.com network from 2008, but also includes new ones resulting from the experiences of that initial breakthrough campaign. The most noticeable changes: A sharper focus on individuals, their team units and their performance, the addition of the "Numbers," section, an activity stream that looks a bit like Facebook's activity stream, and a lack of a fundraising component.
Read MoreWhite House: Tell Congress To Do Its Job! Pass It On.
BY Sarah Lai Stirland | Wednesday, May 9 2012
The White House on Wednesday tried to amplify the President's call to Congress to take legislative action to create jobs with the release of a shareable badge featuring the president's five-point-plan. Read More
FIRST POST: To Your Health
BY Miranda Neubauer | Friday, March 23 2012
Today's news: A look at what the Obama team is doing online to publicize the impact of the Affordable Healthcare Act as it heads to the Supreme Court; the Federal Communications Commission is working with ISPs on the steps they should take to fight botnets; A re-design of New York City's 911 emergency call system is $1 billion over budget and seven years behind schedule, the Massachusetts State Treasurer and a former campaign trail opponent fight over his Facebook page, and more. Read More
First POST: All Shook Up
BY Miranda Neubauer | Thursday, March 22 2012
Today's news: A round-up of reactions to Romney Adviser Eric Fehrnstrom's comment about campaigns being like Etch-A-Sketch; Nielsen shares its findings about the demographics of the presidential candidates' online audience; a look at Harry Potter activism; more on Kony 2012; and New York City wants to run its own TLD. Read More
Republican National Committee Uses #ObamaonEmpty To Fuel Attacks On Obama's Energy Policy
BY Sarah Lai Stirland | Thursday, March 15 2012
Republicans accelerated their rhetorical assaults against President Obama on Thursday, hitting him hard in speeches and online over gas prices as those prices rise, and Obama’s poll numbers go down. The Republican ... Read More
Pride PAC, A New Super PAC in San Francisco, Aims To Use Facebook To Rock The LGBT Vote For Obama
BY Sarah Lai Stirland | Friday, March 9 2012
As Slate put it this morning, the majority of Super PAC spending in the 2012 election cycle has extended the historical model of politicking by focusing on negative television advertising. Ignoring the historical trends of what's worked for candidates in the past, two young entrepreneurs in San Francisco recently formed the Pride PAC, a Super PAC that's dedicated to raising money online and to using social media to turn out the gay community across the country to re-elect President Obama. Read More
Pre-Facebook IPO, Here's Where Shareholders Put their Political Cash
BY Sarah Lai Stirland | Friday, February 3 2012
Facebook's initial public offering is in the works and the company is already gearing up to exert the kind of influence in Washington that one might expect from a publicly held firm. With a political action committee for the company already in place, here's a look at some of the politicians who might benefit from the rising fortunes of Facebook's early investors, based on those investors' past political contribution habits as reported by OpenSecrets. Read More
Google+ Hangout Participant, Subject of Republican Spin, Says She'll Probably "Vote Obama Back In."
BY Sarah Lai Stirland | Wednesday, February 1 2012
Right-leaning bloggers and the Republican party have wasted no time in using President Obama's frank online video exchange with Texas insurance agent Jennifer Wedel on Monday to further the party's narrative that the president is out of touch with ordinary, hard-up Americans. The only problem for the Republicans is that the person upon whom they're basing their entire campaign doesn't feel that Obama is out of touch. In fact, during a follow-up Google + Hangout with a blogger and journalist, she says she's going to vote for him. Read More
Obama Tech Team In San Francisco To Raise Campaign Cash
BY Sarah Lai Stirland | Thursday, January 26 2012
President Obama's re-election campaign is in town in San Francisco fund-raising fresh off of the heels of the national fight over anti-piracy legislation. Read More
Capitol Hill's Dec. 7 Hackathon Means Government's Getting Geekier
BY Sarah Lai Stirland | Monday, November 28 2011
Photo: Elliott P. / Flickr Software developers, Capitol Hill staffers and transparency advocates will brainstorm about what's to come in this field at Congress’ first-ever hackathon on Dec. 7 at the Capitol Visitors ... Read More