Blue State Digital announced Wednesday that 16 staffers from the 2012 Obama campaign will be joining its team. Blue State's co-founder, Joe Rospars, who worked as chief digital adviser for the campaign, will be taking on the newly created role of Chief Executive Officer. Read More

With the campaign behind them, Obama for America Technology alumni are scattered across the country — some still in Chicago, some making a new start in a new city, others still taking time off for travel. In interviews, some of these coders, designers, and product managers said that the campaign was a political break in a career otherwise spent in the tech sector. Others told me their time working for Obama has convinced them to focus on civic life. All of them expressed a connection to their campaign colleagues and to OfA's test-everything, data-driven organizing ethos that, they say, is likely to inform everything they do next. Read More

With its thousands of staff and volunteers, its breakthroughs in organizing, voter-registration, fundraising and get-out-the-vote techniques, Barack Obama's re-election campaign in 2012 as a whole was definitely ... Read More

Last Friday in Washington, D.C., both Evan Zasoski, Obama for America's deputy director for data production, and Michelangelo D'Agostino, the campaign's senior analyst for digital analytics, showed their progressive ... Read More

During the summer, OfA chief data scientist Rayid Ghani and analyst Matt Rattigan brought the technology team a prototype piece of software. More a simple script, really, the prototype took a given supporter's Facebook ID, scanned the supporter's Facebook friends, checked what the campaign knew about those friends and returned content the campaign might want to put in front of them. By midsummer, they had a tool to spread content for the campaign that staff say was more than twice as effective as a traditional banner ad. Read More

Obama for America's technologists have new obsessions: Rediscovering sleep, moving out of Chicago and pondering the wondrous world of unemployment. Read More

A just-concluded research project studied thousands of Obama for America ground volunteers as they knocked on doors and made phone calls in their effort to get Barack Obama into the White House for another four years. Field organizers and volunteers answered a survey presented to them as they accessed a common piece of campaign software. This map shows where they were as they were answering the survey — campaign data exhaust that proves Obama's ground game was at its strongest exactly where Mitt Romney's campaign needed it to be weak. Read More

A glance at the Sportsmen for Obama page shows how hard the campaign works for even the smallest gains. Erin Hannigan, the group's online leader, has sent dozens of emails to its members. Most of these are the same generic emails everyone on the Obama campaign gets, like the fundraising pitches that have become ubiquitous, and which ProPublica has been tracking in great detail with its Message Machine project. Those numbers don't appear to be on the rise for Obama, but that hasn't stopped the campaign from trying. Read More

The Obama campaign's arm for outreach to the tech sector, Tech4Obama, today released a series of videos featuring big Silicon Valley names voicing their support for the president's re-election. Dave Morin of Path, Greylock's Reed Hastings, and Craigslist's Craig Newmark are all among the people to deliver their endorsement in this round of videos. Read More