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Obama's New, Stretchy, Mobile-Friendly Site Redesign

BY Nick Judd | Friday, November 18 2011

The Obama campaign has relaunched its website: Things are looking a bit different around here. We’ve done some tweaking and polishing to better showcase all the progress we're making on the ground and make sure you ... Read More

The One Group NOT Talking About #OWS Is ... The Obama Campaign?!

BY Micah L. Sifry | Wednesday, November 16 2011

Today, I got an email from Jeremy Bird, national field director for the Obama 2012 campaign. I like Jeremy at a personal level, and think he's a really talented organizer. Read More

OFA Invites Supporters to iCal for Obama

BY Nick Judd | Monday, November 7 2011

An Obama for America email, sent yesterday and signed by national field director Jeremy Bird, unveils a new online toy from President Barack Obama's re-election campaign: Today, we're rolling out an interactive campaign ... Read More

An Un-Ironic Obama 2012 Tumblr

BY Nick Judd | Monday, October 24 2011

Barack Obama's re-election campaign now has a Tumblr: You can send us a few paragraphs about how your latest phonebanking gig went or why you’re in for 2012. Share the latest chart you saw that made you go “woah.” ... Read More

From Gotham to Helvetica: Obama 2012 Launches 'Attack Watch' Site

BY Nick Judd | Wednesday, September 14 2011

In 2008, Barack Obama's election campaign launched Fight the Smears, meant to be a sort of online inoculation against being Swift Boated. There, the campaign could post counterspin on the anti-Obama talking point of the ... Read More

Grassroots vs Grassrootsy: How to Parse Technology's Role in Politics

BY Micah L. Sifry | Monday, July 18 2011

For a whole bunch of reasons, we should be on guard against claims that money given online, as well as tallies of small donations versus large donors, or other newer metrics of public participation like Twitter retweets ... Read More

Biden's Facebook Page Gets an Obama 2012 Makeover

BY Andrew Seo | Friday, July 15 2011

Vice President Joe Biden's Facebook page was updated today as the Obama 2012 campaign looks to keep fans in the loop on the team's re-election efforts. In addition to a new profile picture, the refreshed page has added ... Read More

Some More About the Grassrootiness of Obama's Second Quarter Fundraising Numbers

BY Micah L. Sifry | Wednesday, July 13 2011

Joe Rospars, chief digital strategist for Obama 2012 (and the wunderkind who masterminded the campaign's 2008 new media operation), has a post up on the Obama for America blog that appears to respond to the questions I ... Read More

Obama Raises a Whopping $86M, But Not As Grassroots as They Want You To Think

BY Micah L. Sifry | Wednesday, July 13 2011

Obama campaign manager Jim Messina has announced that Obama 2012 has raised a whopping $86 million in the second quarter of this year, shattering George W. Bush's prior record of $50 million in a quarter, and way ahead ... Read More

Rospars and Slaby Rejoin Obama, But in New Roles for New Media '12

BY Nancy Scola | Friday, April 29 2011

Note: This post has been updated with details on Rospars and Slaby's roles on the campaign. Joe Rospars in a 2009 photo; photo credit: gooliver The Obama campaign staffed up its new media operation today by hiring on two ... Read More