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Obama's "Jedi Mind Meld" Is Now a Thing

BY Nick Judd | Friday, March 1 2013

President Barack Obama's new media team knows the first rule of Internet fame: When you make a mistake, double down.

The president bungled his sci-fi fundamentals Friday by referring to a "Jedi mind meld," ably explained by the Wall Street Journal's Barbara Chai as a conflation of Star Wars' "Jedi mind trick" and Star Trek's "Vulcan mind meld." White House new media has wasted no time in turning the gaffe into a messaging opportunity.