Personal Democracy Plus Our premium content network. LEARN MORE You are not logged in. LOG IN NOW >

SuperPAC Backing Obama Promotes Dem Talking Points With Hashtag #SuperTuesday On Twitter

BY Sarah Lai Stirland | Tuesday, March 6 2012

In what is likely to be among the first of a following flood of SuperPAC promoted tweets, the Obama-allied superPAC Priorities USA Action used the microblogging service Twitter on Tuesday to promote its campaign messaging against Republican presidential frontrunner Mitt Romney.

Romney’s agenda for the wealthy is hurting him with those who aren’t. A @Priorities2012 #SuperTuesday Memo: bit.ly/zSAINf

— Bill Burton (@billburton716) March 6, 2012

Priorities USA Action's Bill Burton used searches for the hashtag #SuperTuesday to promote a tweet that bashed the former governor of Massachusetts. The micro-ad neatly encapsulated the Democrats' talking point for the day: "Romney’s agenda for the wealthy is hurting him with those who aren’t," read the message. The tweet linked to memo on the SuperPAC's web site that presented exit polling statistics that showed that much of Romney's support comes from the relatively wealthy.

While television networks are expected to still gobble up the majority of SuperPAC dollars during the 2012 election cycle, online companies are also hoping to be able to edge in on the action. Earlier this year, Google told techPresident that it has set up a special unit to deal with the expected inflow of cash.

News Briefs

RSS Feed thursday >

Mark Pesce on "Hypercivility" at @CivicHall

A week ago, digital ethnologist Mark Pesce gave a talk here at Civic Hall on the topic of "Hypercivility." As you will see from watching the video, it's an extension of years of research and thinking he has done on the effects of hyperconnectivity on our world. Be forewarned, this is not an "easy" talk to watch or digest. While Pesce definitely has our social-media-powered "Age of Outrage" on his mind, he grounds his talk in a much more serious place: post-genocide Rwanda, which he recently visited. GO

First POST: Impossibles

The FCC vote; a proxy Democratic primary battle in Chicago; Gov Andrew Cuomo begins deleting all state employee emails more than 90 days old; men talking about women in tech; and much, much more. GO

wednesday >

First POST: Off the Books

Chicago's "black site"; The New York Times reports "little guys" like Tumblr and Reddit have won the fight for net neutrality but fails to mention Free Press or Demand Progress; Hillary Clinton fan products on Etsy to inspire campaign slogans?; and much, much more. GO

tuesday >

First POST: Challenges

How Silicon Valley donors are thinking about Hillary Clinton 2016; Yahoo's security chief locks horns with the head of the NSA; Instagram location data catches a Congressman with his hand in the till; and much, much more. GO

monday >

First POST: Bows

CitizenFour wins best doc; Ken Silverstein resigned from First Look Media and took to Facebook to vent; why we need more Congressional staffers; who profits from the net neutrality debate; banning PowerPoint presentations; and much, much more. GO

friday >

First POST: Sim Pickings

Using stolen encryption keys, the NSA and GCHQ can intercept and decrypt communications between billions of phones without notifying the service provider, foreign governments or users; get to know Sarah Harrison, the WikiLeaks editor who helped Snowden gain asylum in Russia; a profile of the Fight for the Future leaders; how the new wave of black community organizing is not hashtag activism; and much, much more. GO

More