Team Obama's Questlove Endorsement
BY Miranda Neubauer | Thursday, February 16 2012
In a video, Questlove, the drummer and joint frontman of the The Roots, the in-house band for Late Night with Jimmy Fallon, endorsed Barack Obama's reelection as part of the campaign's African Americans for Obama effort.
"When I started supporting Barack Obama in 2008 he promised to bring real change and hope to our country and community as a whole," he says in the video. "This is not a quick fix. It's not like you can take a wand, 'BING,' and just make magic overnight. He needs eight years to finish the mission and we need to have his back."
Questlove drops the URL for an "African-Americans for Barack" website, as well as a hashtag.
The video is a reflection of the Obama Campaign's continuing effort to reach out to specific groups of voters, particularly with the help of celebrities. It is a continuation of the trend that began in 2008, when will.i.am created his Yes We Can music video featuring himself and other stars. While he said he produced it independently, the campaign was soon using it as part of its own outreach.
It's not the first time that Questlove has inserted himself into the political conversation. In November, he and the band were criticized after they played the song "Lyin’ Ass B—-” when Michele Bachmann came on the Jimmy Fallon show. Before the show, he posted to Twitter: "“aight late night walkon song devotees: you love it when we snark: this next one takes the cake. ask around cause i aint tweeting title.” But later he tweeted, "I’m honored that @michelebachmann was on our show yesterday and I’m so sorry about the intro mess. I really hope she comes back.”