Personal Democracy Plus Our premium content network. LEARN MORE You are not logged in. LOG IN NOW >

Barack Obama's "Story of Us," Told Through a Computer Screen

BY Nick Judd | Friday, February 10 2012

To commemorate the fifth anniversary of the day Barack Obama announced his candidacy for presidency of the United States, his campaign has released this video, which has some stylistic similarities to Google's unfailingly optimistic ad spots in the same way many videos in this election season so far have resembled action movie trailers:

The Obama ad, put together in-house, does many of the same things the latest series of Google ads does: It tells its story through screenshots of YouTube videos playing, emails being read and links clicked. (The Obama spot ads tumblrs reblogged to that list.)

At one point, an offscreen, uncaptioned voice — gang, help me out, who is that? — says, "He's the first candidate we've ever seen who had an organization that brought together the Internet and community organizing."

Compare that ad to Google Chrome's "Dear Sophie" spot, which first ran back in May and set the tone for several ads since:

News Briefs

RSS Feed friday >

First POST: MonopSony

Debating whether the Sony hack is a national security issue; living in the Age of Outrage; how Black Twitter is changing the civil rights scene; and much, much more. GO

tuesday >

First POST: Company

The global "Snowden effect" is huge; how many consumer-facing online services fail the user privacy test; the Dems' 2016 digital to-do list; and much, much more. GO

monday >

First POST: Mood Slime

The Sony email leak reveals the MPAA's campaign against Google; how Uber is lobbying in local markets; mapping the #MillionsMarchNYC; and much, much more. GO

More