Personal Democracy Plus Our premium content network. LEARN MORE You are not logged in. LOG IN NOW >

Obama Occupies the Union-Leader

BY Nick Judd | Tuesday, January 10 2012

Barack Obama's re-election campaign has bought several ad spots on the homepage of the New Hampshire Union-Leader's website today, just as it did on the day of the Iowa caucus.

Kate Kaye says:

This is a first for a presidential incumbent reelection campaign, and indicates pre-planning months ahead of time on the part of Obama's online ad team. Both the Democratic National Committee and Obama for America use Bully Pulpit Interactive - a firm led by three members of the Obama 2008 online ad team - to handle their online advertising. The digital agency has already reaped millions of dollars from the DNC and Obama camps this election cycle.

Update, Jan. 12, 2012:

Bully Pulpit Interactive's Andrew Bleeker emails:

BPI and the campaign have a close relationship, but the strategic force behind the online advertising program is the campaign team itself, as was the specific idea to take over the DMR and UL sites during the recent primaries.

News Briefs

RSS Feed thursday >

NYC Open Data Advocates Focus on Quality And Value Over Quantity

The New York City Department of Information Technology and Telecommunications plans to publish more than double the amount of datasets this year than it published to the portal last year, new Commissioner Anne Roest wrote last week in an annual report mandated by the city's open data law, with 135 datasets scheduled to be released this year, and almost 100 more to come in 2015. But as preparations are underway for City Council open data oversight hearings in the fall, what matters more to advocates than the absolute number of the datasets is their quality. GO

Civic Tech and Engagement: Announcing a New Series on What Makes it "Thick"

Announcing a new series of feature articles that we will be publishing over the next several months, thanks to the support of the Rita Allen Foundation. Our focus is on digitally-enabled civic engagement, and in particular, how and under what conditions "thick" digital civic engagement occurs. What we're after is answers to this question: When does a tech tool or platform enable actual people to make ongoing and significant contributions to each other, to a place or cause, at a scale that produces demonstrable change? GO

More