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President Obama's 2012 campaign unveiled its organizing dashboard Wednesday

The New and Not-So-New In Obama's "Dashboard"

BY Sarah Lai Stirland | Wednesday, May 23 2012

President Obama's re-election campaign unveiled its campaign "dashboard," Wednesday with a renewed focus on metrics and team-building that the campaign clearly hopes will enable it to better manage its massive base of volunteers and field organizers in what is expected to be a closely-contested presidential election.

The Obama team's 2012 social network retains many of the features of the my.barackobama.com network from 2008, but also includes new ones resulting from the experiences of that initial breakthrough campaign. The most noticeable changes: A sharper focus on individuals, their team units and their performance, the addition of the "Numbers," section, an activity stream that looks a bit like Facebook's activity stream, and a lack of a fundraising component.

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Pedro Lopez, 19, is running for an Arizona school board. Photo: Pedro for Cartwright

From the Tea Party to Progressives, Outside Groups Look Online to Train New Candidates

BY Miranda Neubauer | Friday, April 20 2012

As city and state legislatures become battlegrounds where the political right and left do combat over education reform, labor organizing and social issues, outside groups from both sides are looking online for recruits to fill their ranks of local elected officials.

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If Trick-or-Treat Was Like Get Out the Vote

BY Nick Judd | Monday, October 31 2011

NGP VAN's Mike Sager breaks down a grassroots approach to maximizing tonight's candy yield: Cut a good list. Accurate targeting is just as important in candy-collection as in canvassing. I start with households with more ... Read More

Adventures in Email

BY Nick Judd | Thursday, March 31 2011

The New Organizing Institute has just released a set of research results from years of experiments in optimizing email open rates: Over the last two years, we’ve partnered with a half-dozen progressive advocacy groups ... Read More

Historic Achievements in U.S. Polling Place Plotting

BY Nancy Scola | Monday, October 25 2010

Photo credit: Heather Katsoulis Read More

Got Organizers?

BY Zack Exley | Tuesday, June 26 2007

If you're hiring for a campaign, or any campaigning organization, please check out the incoming class of the New Organizing Institute's 2nd annual week-long intensive campaign training. Read More

News Briefs

RSS Feed yesterday >

This Isn't What Political Air Time Usually Means

MoveOn.org is asking supporters for $150,000 in donations to fly a plane above high-dollar fundraisers for Mitt Romney with "a message that reminds voters how he represents his corporate and 1% donors." MoveOn previously hired a plane to fly over Romney's Liberty University graduation speech with the message "GOP = HIGHER SCHOOL DEBT." GO

There's a New $200 Million Fund for Super-High-Speed Broadband Projects

An initiative to build and test gigabit-speed broadband networks is set to fund up to six next-generation Internet access projects across the country, fueled by a new $200 million broadband development funding program, Gigabit Squared and Gig.U announced this morning. GO

New Rice University Paper Chronicles Impact of the Internet On U.S. Foreign Policy

We all know that the Internet has transformed the way that the United States conducts diplomacy, and the way that it views national security, but where should we look to find evidence of this? This is the wide-ranging subject matter of a new paper published on Tuesday by Rice University's Baker Institute for Public Policy. The paper provides a round-up of some of the major turns of events between 2005 and 2011 in the realms of Internet governance, the development of online public diplomacy at the State Department, the evolution of the Internet-fueled Arab Spring, and the establishment of the shadowy U.S. Cyber Command in Fort Meade, Maryland, among other things. GO

Messin' with Lamar Smith, Revisited

Remember that grassroots fundraising campaign to put a "Don't Mess with the Internet" billboard in the home district of Rep. Lamar Smith, Republican of Texas and sponsor of the controversial Stop Online Piracy Act? All of the money required came in, and Fight for the Future, the advocacy group opposing more stringent copyright protections online, writes that the billboard went up. GO

Republican National Convention Organizers Sever Ties With Becki Donatelli's Campaign Solutions

After eight years producing online content for the Republican National Convention, GOP web consultant Becki Donatelli's Campaign Solutions is off of the project. "Campaign Solutions was retained to help develop our convention website and digital strategy, but they are no longer involved in convention planning," James Davis, the convention's communications director, told techPresident Tuesday. It's unclear what precipitated the of the relationship between the convention organizers and Campaign Solutions, which has been producing the online component of the event since 2004. But Donatelli's name surfaced in a controversial anti-Obama ad pitch sent to a Super PAC backed by TD Ameritrade founder Joe Ricketts, which appeared in its entirety in the Times last week. Ricketts has since disavowed the proposal and Donatelli has denied any involvement. GO

PD+ This Thurs 1pm: Thriving Online With Howard Rheingold

I'm really looking forward to talking with author Howard Rheingold this Thursday on the next PD+ teleconference. His new book, Net Smart, is a concise and thoughtful guide to understanding and making the most of the hyper-networked, always-on, firehose of information and distraction that is the contemporary experience of anyone who uses ... GO

City of Joplin, Mo. Launches New Online Center Ahead of Tornado's Anniversary

The city of Joplin, Missouri launched its new web site over the week-end ahead of the May 22 anniversary of the massive tornado that devastated the city and killed 161 people. The new site enables Joplin citizens to sign up for emergency alerts via text message, e-mail and RSS. In addition to those alerts, individuals can also sign up for ... GO

In Virginia, City Council Debates to Include Questions Posed Online

The Alexandria Democratic Party in Alexandria, Virginia has partnered with online civic engagement platform ACTion Alexandria to include questions solicited in an online forum in the final Democratic primary debate for a City Council election there on June 4, ahead of the June 12 election, according to a statement released by the group. ACTion Alexandria hopes to work with both parties during the general election.

Participants in the project can add questions to the forum, or vote on questions that have already been posed, although each user is only given three votes to distribute. Users are also encouraged to use their real names. Questions submitted so far hit on topics ranging from broadband access to a ban on food trucks in the city.

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