You are not logged in. LOG IN NOW >

First POST: Messaging

BY Micah L. Sifry | Wednesday, April 30 2014

How Americans are(n't) responding to the dangers of the Heartbleed bug; mobile politicking's unconquered territory; how some of Silicon Valley is embracing the "nerd prom"; and much, much more. Read More

ICYMI: K-Pop Phenomenon PSY Asks For El Monte Lifeguards' Jobs Back

BY Sarah Lai Stirland | Monday, September 17 2012

News of the group of Southern Californian lifeguards' firing for making and sharing a parody of "Gangnam Style" made it to MTV last week, where the tune and video's creator PSY appealed for the lifeguards' jobs back. Read More

The Great Voter Tune-Out of 2012

BY Micah L. Sifry | Thursday, June 21 2012

Youth voter turnout, 2012 vs 2008 primaries (courtesy Jason Rzepka)

Micah Sifry writes: It's the "'meh'-ing" of the president, says Roger Simon. "The 2012 campaign is the smallest ever," says another headline in Politico. All over the political landscape, signs abound of a dismal political season.

Now the Pew Research Center For the People & The Press is out with a meaty new survey that confirms that voter engagement with the 2012 election is down compared to the campaign of 2008. Last time around, at this point in the race, 63% of registered voters polled said they were "more interested" in the election than previously; that's now dropped to just 48% saying they're more interested than four years ago. That is, one is six registered voters have tuned DOWN their interest in the presidential battle compared to four years ago. Read More

If American Politics Were a Team Sport, Would It Be Any Nicer?

BY Nick Judd | Wednesday, April 25 2012

In a country where someone is nearly as likely to play fantasy sports online as they are to follow the national elections, maybe one way to increase participation in elections is to bridge the two. At least, that's the idea that MTV, Politifact, the Center for Responsive Politics, the John S. and James L. Knight Foundation and others are pursuing: A $250,000 Knight grant is the principal money behind a project, supposed to go into beta in July, that will turn the elections into a fantasy sports game. Users will arrange candidates into "teams," according to a press release, and individual candidates will be scored based on publicly available data about the truth or mendacity of their public statements (Politifact); their political disclosures (CRP); polling performance (RealClearPolitics); willingness to fill out a candidate questionnaire (Project Vote Smart); their political ads (Wesleyan Media Project); and Facebook and Twitter use. Players, MTV announces, will also rack up points for using Foursquare to check in to town-hall events or political debates. They can also get points by starting the voter registration process through Rock the Vote. Read More

Hey, Hey, MTV, How Many Kids Did You Ignore Today?

BY Micah L. Sifry | Thursday, October 14 2010

Nothing like promising to be interactive and then trying to stage-manage a TV show. A blogger on Americablog, Nick Seaver, says he put in his name to participate in this afternoon's "youth town hall" being put on by MTV, ... Read More

Daily Digest: The Revolution? Televised, At Least a Little

BY Nancy Scola | Tuesday, July 29 2008

A new spot from MoveOn that will become MTV's second ever political ad involves jokey references to STDs and a confusing chicken metaphor -- both things that are big hits with the kids!; an activist group spawned online ... Read More

MTV News Still on the Edge of Political News

BY Alan Rosenblatt | Tuesday, April 22 2008

Think MTV's Street Team '08 once again puts MTV News at the leading edge of election news coverage. I have long been a fan of MTV News and its coverage of electoral politics. Back in the early '90's, while I was ... Read More

Daily Digest: Obama Gets Naked (With His Earmarks)

BY Micah L. Sifry | Friday, March 14 2008

Semi-pro campaign journalism gets a mid-term review; Republican consultant launches NoJohn.com; Chuck DeFeo shares his secrets for getting attention online; Obama gets naked with his earmarks, will Clinton follow?; and ... Read More

MTV/MySpace Postmortem: Change vs. Experience vs. Ron Paul

BY Michael Connery | Sunday, February 3 2008

Last night on MTV, four candidates presented young voters with their closing arguments and got another lesson from Ron Paul in how online organizing really works. Read More