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First POST: Optimized

BY Micah L. Sifry | Tuesday, October 7 2014

Why the DCCC should optimize for brand loyalty along with fundraising; a new guide to civic tech; why some in Iceland like New Zealand's Internet Party; and much, much more. Read More

First POST: Outgassing

BY Micah L. Sifry | Wednesday, October 1 2014

How Beijing is throttling expressions of solidarity with the Hong Kong democracy protests; is the DCCC going overboard with its online fundraising tactics?; SumOfUs's innovative new engagement metric; and much, much more. Read More

No Credible Proof that Twitter Can Predict Elections, Researcher Finds

BY Nick Judd | Wednesday, May 2 2012

Computer science researcher Daniel Gayo-Avello writes in recently published research that many previous studies of Twitter's predictive power for elections have been "greatly exaggerated." Technology Review points us to Avello's recent work, a survey of studies on Twitter statistics' correlation with election data. Read More

Talking About the Internet Blackout, By the Numbers

BY Miranda Neubauer | Thursday, January 19 2012

When the Internet is blacked out, it does not stand still, as data from participating websites, the major social networking sites and search data indicates the wide online reach of yesterday's day of action against SOPA and PIPA. Read More

Understanding Facebook's New Metrics

BY Nick Judd | Friday, October 14 2011

M+R Strategic Services' Research Labs has released their take on new metrics Facebook has made available to users. Read More

'People Talking About' Candidates on Facebook, Quantified

BY Nick Judd | Wednesday, October 12 2011

Over at Engage, their Patrick Ruffini writes that they've started tracking Facebook's new "People Talking About" metric for every Republican candidate for president: A quick note: Any measure of Internet buzz — be it ... Read More

Obama's WHCA Speech More Viewed in a Week Than Three Years of "A More Perfect Union"

BY Nancy Scola | Thursday, May 5 2011

For what it's worth, it's happened: the YouTube video of Obama's jokey speech Saturday night at the White House Correspondents Association dinner has, in less than a week, pulled in more views than candidate Obama's ... Read More

If Obama Posts a Côte d'Ivoire Video to YouTube, Does Anyone Hear It?

BY Nancy Scola | Friday, April 1 2011

Last Friday, President Obama delivered the quick two-minute video message above on the struggle for power between Alassane Ouattara and Laurent Gbagbo in Côte d'Ivoire. "Now Côte d'Ivoire is at the crossroad, ... Read More

The Numbers on Yesterday's Facebook'd Gavel Passing

BY Nancy Scola | Thursday, January 6 2011

Speaker Boehner's office offers a peek behind the curtain at the traffic their streaming of yesterday's House swearing-in ceremony on Facebook got: Read More

Facebook's Look at Which Voters Turned Out Tuesday

BY Nancy Scola | Friday, November 5 2010

As we've discussed, nearly 12 million people clicked Facebook's "I Voted" button on election day Tuesday. The nice thing about being Facebook's in-house data team is that you get to dig through those number and ... Read More