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WeGov

How Much Influence Did Social Media Have On India's Election?

BY Rebecca Chao | Wednesday, May 21 2014

Selfie + inked finger = "Fingie" (credit: @SirPareshRawal/Twitter)

India's 2014 election is being called a #TwitterElection because it is the largest democratic election in the world to date and so much of it took place online. While there seems to be a number of correlations between the online activities and victories of the Bharatiya Janata Party (BJP), which swept up 427 seats in India's Lok Sabha or lower parliament, and of Narendra Modi, India's new prime minister, just how much of their success can be attributed to their social media savviness? Read More

WeGov

Everything You Need to Know About Social Media and India's General Election

BY Jessica McKenzie | Wednesday, April 9 2014

A screenshot of today's Google Score

The biggest democratic election in the world to date is taking place in India from April 7 to May 14, and, for the first time in India, the results might hinge on who runs a better social media campaign. The Mumbai research firm Iris Knowledge Foundation has said that Facebook will “wield a tremendous influence” but Indian politicians are not limiting their attentions to India's most popular social media platform. In addition to virtual campaigning are initiatives to inform, educate and encourage Indians to participate in their democracy.

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WeGov

Facebook's Got A Finger in India's Political Pie

BY Jessica McKenzie | Wednesday, March 5 2014

Screenshot of Facebook's election tracker

Facebook is an increasingly active political force in India. The company launched their Indian election tracker Tuesday to coincide with the first Facebook Talks Live digital broadcast, “Town Hall” style conversations in which 2014 candidates field questions submitted by Facebook users. These projects build on the get-out-the-vote collaboration between the Times of India and Facebook, which was announced in September.

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