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Obama vs McCain: Who's Phoning Whom?

BY Micah L. Sifry | Monday, November 3 2008

It's been clear for some time that the McCain campaign is way behind the Obama campaign in all kinds of social media metrics. Obama has more that twice as many unique visitors to his website (not a good sign if you ... Read More

Obama's Long Tail is Producing Results on the Ground

BY Micah L. Sifry | Sunday, November 2 2008

We've been arguing for a while here on techPresident that the candidate who best used the internet to enable his supporters to join in co-creating the campaign would have a big edge come November. Now we're seeing what ... Read More

Banking on the Phones: Obama vs McCain

BY Micah L. Sifry | Saturday, October 25 2008

Quote of the day, from the NYTimes story on Obama making Florida competitive: “I’ve gotten seven calls from live Obama volunteers — and the reason I’m getting calls is because I signed up on their Web site to get ... Read More

How Much is YouTube Worth to Obama and McCain?

BY Micah L. Sifry | Friday, October 24 2008

How much is YouTube worth to a presidential campaign? To start to answer this question, I asked the folks at TubeMogul, whose charts have been powering our YouTube charts for the last 18 months, if they would run a ... Read More

Obama "Neighbor to Neighbor" vs McCain "Voter to Voter": Not a Fair Fight

BY Micah L. Sifry | Monday, October 20 2008

A few days ago, I started looking at the ground game of both presidential campaigns, sifting through the available data about all the events in the field that volunteers were creating using the campaigns' online tools. ... Read More

A Mobile Opportunity for McCain

BY Michael Tate | Wednesday, October 15 2008

Obama's campaign released an iPhone application (thanks to an all-volunteer creative base). So how can McCain catch up and prove that his campaign has tech prowess? Release their version of the application on Google's ... Read More

Obama Across America: Seeing the Big Picture

BY Micah L. Sifry | Wednesday, October 15 2008

With the election 20 days away, both major presidential campaigns are focusing more of their energies on the "ground game" of galvanizing their volunteer base and getting out the vote. Both campaigns' websites make it ... Read More

McCain vs Obama: How the Meta-Data Stacks Up

BY Micah L. Sifry | Monday, October 13 2008

You can look up the hard numbers of "friends" each campaign has on Facebook or MySpace here on techPresident, and you can track the ups and downs of the candidates on the blogs, or see how their web traffic is doing. But ... Read More

How Do the Candidates Rate on Tech? You Decide

BY Nancy Scola | Monday, October 13 2008

Wired's Nicholas Thompson has just posted a scorecard of how Barack Obama and John McCain measure up on some specific technology challenges and opportunities that are critical to the future of American innovation, but ... Read More

John McCain Joins Twitter, But Not Really

BY David All | Wednesday, October 1 2008

Back in April 2007 I made the "Case for a Twittering Presidential candidate." While it was pointed out to me quickly on that post by a fellow TechPresident colleague that John Edwards had been Twittering for a while, ... Read More