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First POST: Addressable Transcendence

BY Micah L. Sifry | Tuesday, July 22 2014

What San Francisco techies and tenant activists have in common; the future of online political targeting; problems with Washington DC's new open data policies; and much, much more. Read More

Bully Pulpit Interactive and NGP VAN Help Shape Democratic Victories

BY Miranda Neubauer | Wednesday, November 6 2013

NYC Mayor-elect Bill de Blasio meets with outgoing Mayor Bloomberg (NYC Mayor's Office/Flickr)

Yesterday's state and local elections kept a number of major Democratic and Republican political technology vendors busy, and some of them are taking a victory lap today. Miranda Neubauer covers the horizon. Read More

Will Online Political Targeting Generate a Voter Backlash?

BY Micah L. Sifry | Tuesday, August 7 2012

A recent study finds an overwhelming majority of Americans do not want targeted political advertising, but industry insiders dismiss the results. They say that unlike broadcast or direct mail, their ads are delivered anonymously. They're missing another difference: With Internet advertising, the viewer can talk back. And they may be ignoring this at their peril. Read More

[OP-ED] Big Data: What Happens When Elections Become Social Engineering Competitions

BY David Parry | Tuesday, June 26 2012

Courtesy Estate of John Fekner 2008

UT-Dallas assistant professor David Parry argues that big data and message targeting endangers democracy. Read More