Candidate Websites = "That End of the Cow"?
By Micah L. Sifry, 01/02/2008 - 4:34pm

We already know that most presidential candidate websites are notoriously bereft of in-depth information about the candidates, other than a few hand-picked issue memos and the usual biographical fluffery. But we didn't know until today just how poorly these sites do in attracting attention from the most active denizens of the political web. This survey on DailyKos of its readers shows that most net-roots activists could care less about campaign websites. About half of the people responding said they NEVER visit candidate websites, and about another third said they rarely do.

In the comments thread, you can get a glimpse of the sorts of things that would make candidate websites more useful, like:
-their voting records
-less spin
-fewer video clips (for people dependent on dial-up)
-clearer statements on the issues

In general, this commenter summed up their view of candidate sites: "If I want fertilizer, I'll go to that end of the cow. But until I do, I avoid that area."



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