Twittering Iowa
By Patrick Ruffini, 12/19/2007 - 3:31pm

Can the Internet do a better job at covering election night than the media? We are about to find out.

I would like to launch an experiment with Twitter on Iowa Caucus night. If you're caucusing in Iowa on January 3rd, sign up for Twitter, make sure you have the mobile feature turned on for the night, and send a Twitter a text message with your caucus location and the results in 140 characters or less. If possible, please send your message from inside the caucus location as the vote totals are being announced. Make sure your tweet contains the word "caucus" or is prefixed "@IowaCaucus" so we'll pick it up at the account we have designated for this purpose. We'll be tabulating the results and providing a real-time tally of our totals in the Republican and Democratic Caucuses.

What do I hope to accomplish with this?

For the Republicans, this will provide real time reporting of raw vote results. The GOP event is a relatively straightforward affair with a single round of balloting, so we will know the results relatively early in the evening. This will enable us to test the accuracy of a distributed reporting system like this, and hopefully beat the media to the buzzer with pre-official results.

For the Democrats, we're hoping to get several different layers of reporting from Caucus attendees. We want the results of the first, pre-viability ballot. We want anecdotal reports of who Dodd, Biden, and Richardson supporters are switching to, and the tactics that the Clinton, Obama, and Edwards campaigns are using the flip people. And we want the results of subsequent ballots. We'll be aggregating these data points and publishing as the night goes on, bringing a level of transparency to the caucus process that we've never seen before.

Follow @IowaCaucus on Twitter to receive these updates in real time. If you are an Iowa resident attending the caucuses, send a tweet to @IowaCaucus or a direct message, and we will automatically "follow" you to ensure your report is received. Give us some sense of who you are. We don't mind partisan supporters of different candidates reporting in, so long as the information is accurate. But if you turn out to be an Obama county chair and you report an improbably high Obama number, we reserve the right not to use it.

This should be an interesting experiment in how social media can impact politics in a state not known as a haven for early adopters. At most, we'd probably need a few dozen Twitter reporters in both parties to make this worthwhile. That's not a high hurdle to clear when the end goal is better information about the most anticipated political event in the last three years.

Faster != better

While this is an interesting concept, I don't think it will prove that the internet is necessarily better. Faster, but not necessarily better. Of course, we've known the internet is faster than the press for over a decade now, so that's not surprising.

Not just faster

I'd be willing to bet this is as good as the media entrance polling. Nothing is as good as final results naturally, but I'd like to see how close something like this could get.

And in the case of the Democratic Caucus, we've never had a real sense of how support actually broke down pre-viability (raw votes are not reported), so this has the chance to surface new information, and tell the story of what actually happened inside the caucuses.

Great idea....

I'll add to my twitter following group.

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The real power of this experiment

It seems to me that the real power of this experiment is not so much to get the caucus results sooner - but to get better, fuller results. Aside from being ridiculously complex, the Iowa Democratic caucuses are also maddeningly opaque. Unbelievable as it may seem, the raw vote totals are never released to the public, only the calculated delegate totals. (See: http://www.nytimes.com/2007/12/18/opinion/18cranberg.html.) Your experiment, if it succeeds, will shed more light on this process than ever before.



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