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The Early Adopter Effect

BY Patrick Ruffini | Friday, October 26 2007

Facebook has given us an unprecedented look inside the demographic breakdowns of its user base. For the first time, there's a model for quantifying who the early adopters on the Web are, and how they vote. Read this post ... Read More

How to Raise $1.8M in 3 Days

BY Patrick Ruffini | Friday, October 19 2007

Republicans need to understand what's happening here. This $1.85 million fundraising haul (and counting) is the result of just three emails sent by the Obama campaign. It's more than Mike Huckabee raised last ... Read More

Inside Ron Paul Nation

BY Patrick Ruffini | Monday, October 15 2007

Ron Paul's supporters have provided a measure of radical transparency into his fundraising that would make most political operatives suffer heart failure. Going well beyond the now-passe end-of-quarter fundraising "bat," ... Read More

Ron Paul's $5M a Wake Up Call

BY Patrick Ruffini | Wednesday, October 3 2007

It looks like I was only a little early in my prediction of a Ron Paul $4 million quarter. In a quarter when non-Hillary fundraising bottomed out, Ron Paul has shown Republicans that there is a price to be paid for not ... Read More

Why No Republican Mashup Debate?

BY Patrick Ruffini | Monday, September 24 2007

We have had yet another online debate (YAOD), and once again, the Democratic candidates have been first to participate, with the Republicans nowhere in sight. As the guy who was all hot and bothered about the YouTube ... Read More

From Meetup to MySpace: Are We Innovating?

BY Patrick Ruffini | Friday, September 21 2007

This is the Mark Cuban theory applied to online politics. Read on. Read More

Betray Us: A Missed Opportunity?

BY Patrick Ruffini | Friday, September 14 2007

The controversy over MoveOn's General Betray Us ad reminds us that the best online strategy is still about getting the basics right. In this case: tapping into the visceral reaction to an event within the first 12-24 ... Read More

Daily Digest: 9/13/07

BY Patrick Ruffini | Thursday, September 13 2007

Romney denounces PhoneyFred.org; a new perspective on the power of social media in politics; Jarvis is scathing against Yahoo's "mush-up"; debating net neutrality; a stroll down memory lane... to 2000; Obama and Giuliani ... Read More

It Worked.

BY Patrick Ruffini | Saturday, September 8 2007

Maybe Republicans aren't allergic to the Interwebs after all. If you give them a reason to go online, to signup and donate, in the form of a big event -- they will. What you see above is the surge of traffic to ... Read More

On Fred's Announcement

BY Patrick Ruffini | Saturday, September 1 2007

Allen Fuller has a great post up discussing Fred's online announcement on September 6th. For whatever reason, people's antennae seem to go up whenever there's an inkling of Fred running a video-based campaign, and this ... Read More