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Twittering Philly

BY Patrick Ruffini | Tuesday, April 22 2008

The use of Twitter as a discovery vehicle for raw political intelligence takes another step today with Election Journal, a project by Republican election watchdog Mike Roman. The site is using Twitter, Flickr, and Google ... Read More

Hillary Tries Grassroots Budgeting

BY Patrick Ruffini | Friday, April 4 2008

Hillary Clinton's MyPA won't change the way the campaign spends money in Pennyslvania, but it's a neat idea nonetheless. Read More

Obama's $40M

BY Patrick Ruffini | Friday, April 4 2008

As fundraising gets more and more transparent, it's important to learn how to read between the lines. As pathbreaking as the Obama campaign has been, they are a step back from the transparency of the Dean bat, ... Read More Geotargets Indiana. Where Else?

BY Patrick Ruffini | Thursday, April 3 2008

Today, when hooked up to an in-store wifi network, I happened upon something pretty interesting: the homepage was geared almost exclusively to the state of Indiana, with no less than four prominent ... Read More

1M+ Donations to Obama in March

BY Patrick Ruffini | Monday, March 24 2008

(Correction? See update.) If you're a Republican (like me), it's time to grab the Rolaids again. According to publicly available donor data on, the Obama campaign has already received more than one ... Read More

The Online Impact of McCain's Decentralized Campaign

BY Patrick Ruffini | Tuesday, March 18 2008

Last week, the McCain campaign announced a break from the BC'04 command-and-control model in the political department. There will be no political director, and instead authority will be devolved to the states and ... Read More

McCain's Persuasion Strategy

BY Patrick Ruffini | Saturday, March 15 2008

My posts on the Republican online campaign are sometimes prodding, but in at least one area, John McCain laps the competition: using his site to tell his story to first-time visitors and undecided voters. I was ... Read More

John McCain, Vlogger

BY Patrick Ruffini | Thursday, March 13 2008

How does John McCain go up against the $3 million-per-email Obama machine and the $2 million-per-email Clinton machine? It's a big question with serious implications for the future of the Republican Party. And the answer ... Read More

Obama: $60M in February?

BY Patrick Ruffini | Thursday, February 21 2008

According to my initial projections off this crowdsourced spreadsheet of Obama donations I set up after the Wisconsin victory, Obama has already raised at least $45 million for February and is on track to raise $60 ... Read More

Crowdsourcing Obama's Donations

BY Patrick Ruffini | Wednesday, February 20 2008

For a while I've been mentally keeping tabs on Obama's online fundraising numbers via the live count of the number of donors on his web site. However, it's no, with its deep analytics probing daily ... Read More