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Tetwtir Ptoormes Goalbl Latceriy

BY Nancy Scola | Thursday, September 9 2010

Twitter, as in the company, used its Hope 140 banner yesterday to support what it's calling Literacy Day 2010. They've asked folks to tweet out the pre-packaged note to the right to their followers "so they know what it's like to be illiterate."

Creative. A good cause. Except...well, the scrambled tweet's pretty readable as is. You might have gotten the email. While it might be urban legend that scientific research has proven that scrambled words are comprehensible as long as the first and last letters remain in place, it also happens to be actually true. "Ptoorme" is the one word that I, for one, stumbled over. It also happens to be one of the few words in the tweet that doesn't retain the same book-end characters. There's a fancy portmanteau for it -- typoglycemia. You accomplish it, it seems, through scrmabling.

Anyway, that's neither here nor there. Click on the link provided in the tweet, and Twitter not only provides an unscrambled version, but offers people a chance to help promote literacy by either buying wine from its Fledgling winery that goes, in part, to support education in India, or by making a donation used to publish children's books in Asia and Africa.

News Briefs

RSS Feed thursday >

First POST: Creeping

Senator Al Franken's tough questions for Uber's CEO; how the NSA could make its phone metadata program permanent; global privacy groups launch a personal spyware catcher called Detekt; and much, much more. GO

Recreation.gov and other Govt Projects Move Toward Embracing New Digital Approach

A draft request for proposals for the revamping of Recreation.gov will include a requirement that reservation availability data be publicly accessible and that all proposals detail how they will enable third-party sales, as two members of the United States Digital Services have joined the government team overseeing the RFP, meeting some key demands of civic technologists and consumer oriented technology companies. GO

wednesday >

First POST: Ubermenschens

Surge-pricing in effect for Uber privacy violations; why "privacy" policies should be called "data usage" policies; pols silent on Uber mess; and much, much more. GO

tuesday >

First POST: Uber Falles

Uber exposed for plan to dig up dirt on journalist critics; sneaking a SOPA provision into the USA Freedom Act; high-speed free WiFi coming to NYC; and much, much more. GO

monday >

First POST: Differences

How to use Twitter to circumvent campaign coordination rules; the net neutrality debate keeps getting hotter; charting the gender balance at dataviz conference using dataviz; and much, much more. GO

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