Personal Democracy Plus Our premium content network. LEARN MORE You are not logged in. LOG IN NOW >

Tetwtir Ptoormes Goalbl Latceriy

BY Nancy Scola | Thursday, September 9 2010

Twitter, as in the company, used its Hope 140 banner yesterday to support what it's calling Literacy Day 2010. They've asked folks to tweet out the pre-packaged note to the right to their followers "so they know what it's like to be illiterate."

Creative. A good cause. Except...well, the scrambled tweet's pretty readable as is. You might have gotten the email. While it might be urban legend that scientific research has proven that scrambled words are comprehensible as long as the first and last letters remain in place, it also happens to be actually true. "Ptoorme" is the one word that I, for one, stumbled over. It also happens to be one of the few words in the tweet that doesn't retain the same book-end characters. There's a fancy portmanteau for it -- typoglycemia. You accomplish it, it seems, through scrmabling.

Anyway, that's neither here nor there. Click on the link provided in the tweet, and Twitter not only provides an unscrambled version, but offers people a chance to help promote literacy by either buying wine from its Fledgling winery that goes, in part, to support education in India, or by making a donation used to publish children's books in Asia and Africa.

News Briefs

RSS Feed thursday >

First POST: Catalysts

Bernie Sanders is running for president; will the sun set on the Patriot Act June 1?; legacy media and technology platforms have crawled into bed together and nobody knows what will happen next; and much, much more. GO

wednesday >

First POST: Bubbling

Social media is for news (in case you didn't already know); glimpses into our bright, shiny future; also, Bernie Sanders expected to announce his run soon; and much, much more. GO

tuesday >

First POST: Rising

Why #FreddieGray hasn't trended nationally on Twitter, yet; American whistleblowers support the Surveillance State Repeal Act; dueling foundations on transparency; and much, much more. GO

More