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Share This! How Social Media and Relationships Can Drive Action

BY Anthony Russomano | Tuesday, October 26 2010

You know how to navigate social networking sites -- but do you know "why it’s good for your activism to talk about the World Cup on Twitter?"

If measuring the impact of your social networking strategy can have value beyond counting numbers of friends and followers, how do you get to the next step: leveraging the right audiences to lead to action?

Join the PdF Network on Thursday, October 28 as Deanna Zandt, media technologist, consultant, and author of Share This! How You Will Change the World with Social Networking, shows us how social media strategy and relationships come together to drive maximum impact in a networked world.

Thursday, October 28th at the PdF Network
"Share This!" How Social Media and Relationships Can Drive Action
1-2 p.m. EST

Join the call!

Check out our upcoming PdF Network calls...

Nov. 11 | How to Lead "The Networked Nonprofit" | Allison Fine
Dec. 2 | Overcoming Apathy through Participation: How Smart Campaigns Use Social Media | Ethan Zuckerman
Dec. 16 | Culture Change: How DC's Office of the Chief Technology Officer is Driving Internal Change | Bryan Sivak

RSVP here!

Missed a call? Listen to a podcast of any one of our previous calls and learn about how to Google for votes, fundraising and organizing through Twitter, evaluating returns on investment in social media, how to pitch (and not pitch) a political blogger, building a social network, longtail nanotargeting, and more.

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In Pakistan, where only one in 200 citizens files their income tax return, authorities published a directory of taxpayers' details for the first time. Officials explained the decision as an attempt to shame defaulters into paying up.

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wednesday >

Facebook Seeks Approval as Financial Service in Ireland. Is the Developing World Next?

On April 13 the Financial Times reported that Facebook is only weeks away from being approved as a financial service in Ireland. Is this foray into e-money motivated by Facebook's desire to conquer the developing world before other corporate Internet giants do? Maybe.

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The Rise and Fall of Iran's “Blogestan”

The robust community of Iranian bloggers—sometimes nicknamed “Blogestan”—has shrunk since its heyday between 2002 – 2010. “Whither Blogestan,” a recent report from the University of Pennsylvania's Iran Media Program sought to find out how and why. The researchers performed a web crawling analysis of Blogestan, survey 165 Persian blog users, and conducted 20 interviews with influential bloggers in the Persian community. They found multiple causes of the decline in blogging, including increased social media use and interference from authorities.

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tuesday >

Weekly Readings: What the Govt Wants to Know

A roundup of interesting reads and stories from around the web. GO

Russia to Treat Bloggers Like Mass Media Because "the F*cking Journalists Won't Stop Writing"

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Politics for People: Demanding Transparent and Ethical Lobbying in the EU

Today the Alliance for Lobbying Transparency and Ethics Regulation (ALTER-EU) launched a campaign called Politics for People that asks candidates for the European Parliament to pledge to stand up to secretive industry lobbyists and to advocate for transparency. The Politics for People website connects voters with information about their MEP candidates and encourages them to reach out on Facebook, Twitter or by email to ask them to sign the pledge.

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monday >

Security Agencies Given Full Access to Telecom Data Even Though "All Lebanese Can Not Be Suspects"

In late March, Lebanese government ministers granted security agencies unrestricted access to telecommunications data in spite of some ministers objections that it violates privacy rights. Global Voices reports that the policy violates Lebanon's existing surveillance and privacy law, Law 140, but has gotten little coverage from the country's mainstream media.

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friday >

In Google Hangout, NYC Mayor de Blasio Talks Tech and Outer Borough Potential

New York City Mayor Bill de Blasio followed the lead of President Obama and New York City Council member Ben Kallos Friday by participating in a Google Hangout to help mark his first 100 days in office, in which the conversation focused on expanding access to technology opportunities through education and ensuring that the needs of the so-called "outer boroughs" aren't overlooked. GO

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