Prop 8: Adventures in Instant Mobile Organizing
BY Nancy Scola | Tuesday, May 26 2009
Today the California Supreme Court is set to announce its ruling on the validity of Proposition 8, and a progressive phone company is using the marriage equality decision as a chance to kick the tires on a geo-targeted mobile organizing program that has obvious applications for advocacy work and campaigns alike.
Simply text the word "rally" and your zip code to 27336 -- CREDO on letter-indicated touchpads -- and in seconds out spits the details on local anti-Prop 8 events in your neighborhood. In practice, it's seamless. I texted in my New York City zip code, and in an instant got back the SMS message: "Prop 8 Rally in NYC Tues@6p. Meet @ Christopher Street & 7th Avenue" -- directly in front of the historic Stonewall bar.