Personal Democracy Plus Our premium content network. LEARN MORE You are not logged in. LOG IN NOW >

Dealing with the Disaster of Online Critique

BY Nancy Scola | Friday, August 20 2010

Posted on Flickr by Jeremiah Owyang

Pew Internet Project Director Lee Raine tweets out a pointer to the above 2008 chart from the United States Air Force's Public Affairs Agency. It lays out the Air Force's "Blog Assessment" strategy for responding to online postings about themselves, and at least one digital strategist today is using it to help her clients figure out how to navigate the online space.

One point that jumps out from the chart, one that helps us understand how some big entities see the wild world of online commentary: the options for what to do when you discover a less than "positive" online posting about your organization is to determine whether its the work of a troll, an angry or snarky ranter, someone posting erroneous facts, or someone who had a negative experience with someone inside the organization. Nowhere is the option for someone having a legitimate critique or complaint.

News Briefs

RSS Feed today >

First POST: Overreaching

Why the FCC balked at the Comcast-TimeWarner deal; Sheryl Sandberg wants Hillary Clinton to lean into the White House; the UK's Democracy Club brings a lot more information to election season; and much, much more. GO

thursday >

First POST: Ownership

"Tell us more about your bog"; the shrinking role of public participation on campaign websites; "Aaron's Law" has been reintroduced in Congress; is the Comcast-TimeWarner merger on its last legs?; and much, much more. GO

wednesday >

First POST: Bush League

Presidential candidates hiding behind Super PACs; what this means for American democracy; demos at the White House; a demand for Facebook to be more open about news in the newsfeed; and much, much more. GO

tuesday >

First POST: Glass Half Full

A new Pew study on open government data in the US; the FOIA exemption ruffling transparency advocates' feathers; social media bot farms; and much, much more. GO

monday >

First POST: Zucked Up

Mark Zuckerberg responds to criticism of "zero rating" Facebook access in India; turning TVs into computers; how Facebook is changing the way UK users see the upcoming General Election; BuzzFeed's split priorities; a new website for "right-of-center women"; and much, much more. GO

More