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How the President Tweets

BY Nick Judd | Monday, August 6 2012

The White House uploaded video over the weekend of President Barack Obama answering questions on Twitter after delivering remarks May 24 in Newton, Iowa. The president, who appears to be a touch-typist, is enthusiastic after posting a tweet that took up all 140 available characters and not a letter more. "I'm the master Twitter!" he exclaims, as one of the staffers in the room calls the tweet a "twoosh." Read More

POTUS On Twitter? Spox Says, "We Let Him Just Run Free"

BY Nataliya Nedzhvetskaya | Wednesday, August 1 2012

President Barack Obama at a Twitter event at the White House in 2011. Photo: Becky Kazansky / techPresident

"You'd be surprised to learn that we trust the President's judgment and his communications skills," Obama campaign spokeswoman Jennifer Psaki said today. "And what he would like to tweet on Twitter, we let him just run free with that." Read More

Obama Campaign Debuts Mobile Canvassing App

BY Sarah Lai Stirland | Tuesday, July 31 2012

President Barack Obama's re-election campaign released an upgraded version of a canvassing iPhone app Tuesday that includes detailed voter data and the history of a household being canvassed. Read More

It's the Romney Veepstakes, Pushed Straight to Your Phone

BY Sarah Lai Stirland | Tuesday, July 31 2012

Mitt Romney's Digital Director Zac Moffatt says that push notifications through smartphone apps are a better way of notifying huge numbers of people about timely events than text messages. Read More

Poetry of the Email Subject Line: Urgent

BY Micah L. Sifry | Thursday, July 12 2012

Hey This is important Also Help Excuse me I want to buy you a cup of coffee Drop what you're doing Urgent A big problem right now Scary We could lose if this continues I will be outspent --B.H. Obama Answer this call ... Read More

Social Fundraising Platform Rally To Launch One-Click Donations

BY Sarah Lai Stirland | Tuesday, July 10 2012

One-click donations are coming to the world of politics, causes and campaigns. Read More

Beyond "Bitter Twitter": Crowd-Photography for the Cyber-Tahrir Square

BY Micah L. Sifry | Tuesday, July 10 2012

A close-up view of @davidaxelrod's Twitter footprint from July 6, 2012

If you're following the presidential campaign via Twitter, you know that each side is using the medium to strafe the other. But with the help of powerful network mapping tools, we discovered there's actually a lot more happening in the Twittersphere around those daily diversions. Thanks to connection technologies, people, events and ideas are coalescing in fascinating patterns online. There's a big "Tahrir Square" level of political demonstration underway, and with this post, we start mining the data to spot the communities among the crowds. Read More

RNC And Romney Slam Obama Online Over Tepid Jobs Report

BY Sarah Lai Stirland | Friday, July 6 2012

The Republican National Committee released a new online video and statement on Friday slamming President Obama over the weak jobs report released by the Labor Department. The video features a a clip of CNBC's Chief ... Read More

Romney Campaign Plans Weekend "Buckeye Blitz"

BY Sarah Lai Stirland | Thursday, July 5 2012

The Romney campaign is asking supporters to hit the streets this weekend for a second round of what it's calling the "Buckeye Blitz." Through e-mail, the campaign called on Romney supporters in Ohio to make hundreds of phone calls and door knocks this Saturday. Romney volunteers knocked on 30,000 doors statewide on the weekend of June 9, the campaign reported to supporters in an e-mail note. As an incentive for topping that number, the campaign is offering supporters free campaign swag to those who knock on the right number of doors or dial enough phone numbers. Read More

Hidden in Plain View: Obama 2012's Organizing Blueprint

BY Micah L. Sifry | Tuesday, July 3 2012

Image from "Campaigning to Engage and Win: A Guide to Leading Electoral Campaigns."

Yesterday, the New Organizing Institute, a progressive training center, published a 210-page manual titled, "Campaigning to Engage and Win: A Guide to Leading Electoral Campaigns." Written by and for campaigners at every level of politics, it is also the Obama 2012 field strategy, hidden in plain view. It is also an argument for a different way of campaigning than the traditional reliance on fundraising and TV ads, one that calls for starting earlier and engaging supporters more deeply in all aspects of a campaign's life, and one that builds on the one thing that may make campaigns in the digital age different: thanks to technology, it makes sense to involve more people. Indeed, it may be the best way to win. Read More

News Briefs

RSS Feed friday >

First POST: MonopSony

Debating whether the Sony hack is a national security issue; living in the Age of Outrage; how Black Twitter is changing the civil rights scene; and much, much more. GO

tuesday >

First POST: Company

The global "Snowden effect" is huge; how many consumer-facing online services fail the user privacy test; the Dems' 2016 digital to-do list; and much, much more. GO

monday >

First POST: Mood Slime

The Sony email leak reveals the MPAA's campaign against Google; how Uber is lobbying in local markets; mapping the #MillionsMarchNYC; and much, much more. GO

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