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What "Targeted Internet Advertising" Looks Like

BY Nick Judd | Tuesday, January 3 2012

The Obama campaign has purchased ad space that occupies the entire background of the Des Moines Register's homepage today, the day of the Iowa caucuses. Read More

From YouTube to Facebook, New Digital Targeting Helps Romney Campaign Reach Voters

BY Sarah Lai Stirland | Thursday, December 22 2011

Mitt Romney's preroll ad on a Bloomberg clip playing on YouTube in Iowa

Mitt Romney's campaign team has carefully planned a digital ad blitz over the year as it hunts for voters in every virtual nook and cranny in the emerging post-live television world, and is now blanketing Iowa in targeted online ads that use just about every new trick in the Internet marketing playbook. Read More

Spotting Obama's Alpha Geeks

BY Nick Judd | Monday, December 12 2011

In a brief for GQ, Reid Cherlin — once a White House spokesman — spots the programmers working on President Barack Obama's re-election effort. Click through for the vignette from his former boss' campaign headquarters; Cherlin will be covering New Hampshire 2012 for the magazine. Read More

Do Sen. McCain's Tweets Hint at a Future Presidential Endorsement?

BY Sarah Lai Stirland | Thursday, December 8 2011

Sen. John McCain (R-Ariz.) has said that he isn't going to endorse any Republican presidential candidate any time soon, but he may have blown his cover with a recent series of tweets. Though the Arizona senator was ... Read More

New Pew Study Explores Twitter's Political Echo Chamber, Finds It Loves Ron Paul

BY Miranda Neubauer | Thursday, December 8 2011

Political conversations on Twitter are more volatile than those taking place on blogs or in mainstream news sources, according to a study released today by the Pew Research Center's Project for Excellence in Journalism. ... Read More

Obama's Golfing Habit Spurs New Romney Fundraising Microsite

BY Sarah Lai Stirland | Thursday, December 8 2011

As populist outrage continues to run unabated outside of the Beltway, both President Obama's re-election campaign and Mitt Romney's team are racing to paint each other as part of the out-of-touch one percent. Read More

Occupy Wall Street Inspires a Moneybomb

BY Miranda Neubauer | Wednesday, December 7 2011

Fundly.com Former Louisiana Gov. Buddy Roemer hopes that his support for the Occupy Wall Street movement can translate into fundraising support with the launch of a moneybomb initiative, "$99,000 for the 99 percent," ... Read More

Team Obama Joins Google Plus

BY Nick Judd | Wednesday, November 23 2011

President Barack Obama's re-election campaign has joined Google Plus with a new Plus page. Obama joins former Massachusetts Gov. Mitt Romney's campaign, former House Speaker Newt Gingrich himself, Herman Cain's ... Read More

Cash-Strapped But Hopeful, Buddy Roemer Looks to Build a Base Online

BY Nick Judd | Thursday, November 10 2011

If you tuned into the Republican presidential debates last night, you didn't see Buddy Roemer, the former Louisiana governor. But if you were following along on Twitter, you would have seen him right there in the ... Read More

OFA Invites Supporters to iCal for Obama

BY Nick Judd | Monday, November 7 2011

An Obama for America email, sent yesterday and signed by national field director Jeremy Bird, unveils a new online toy from President Barack Obama's re-election campaign: Today, we're rolling out an interactive campaign ... Read More

News Briefs

RSS Feed friday >

First POST: MonopSony

Debating whether the Sony hack is a national security issue; living in the Age of Outrage; how Black Twitter is changing the civil rights scene; and much, much more. GO

tuesday >

First POST: Company

The global "Snowden effect" is huge; how many consumer-facing online services fail the user privacy test; the Dems' 2016 digital to-do list; and much, much more. GO

monday >

First POST: Mood Slime

The Sony email leak reveals the MPAA's campaign against Google; how Uber is lobbying in local markets; mapping the #MillionsMarchNYC; and much, much more. GO

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